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About Prince + Co.

At Prince + Co., we pride ourselves on taking care of all the heavy lifting and providing an amazing overall client experience, going full out for you!  We strive to educate our clients with relevant market updates and produce exemplary service.  In order to maximize our experience together, we also believe that relationships are more important than any transaction. Simply put, we live by the Platinum Rule of treating others as they wish to be treated. The Golden Rule is no longer good enough.

“Relationships over transactions- always!”


It's not about us. It's about you.

Our listings sell 36% faster.

Top 4% Toronto Regional Real Estate Board.

Network of 25,000+ buyers, sellers, Realtors & investors in our database.

Prince + Co. averages $15,875 per listing sold when compared to industry average.

The average Realtor sells 3 homes. Prince + Co. has helped over 175 families move.

We thrive on providing our clients social reach. 150,000+ interactions across our Social Media platforms.

Alice Prince

Alice Prince is a full service REALTOR® providing her clients with services such as: leasing, buying + selling, property management and overall home care. Ensuring all the bases from A to Z, in any scenario, are covered and executed with the utmost attention to detail.  She is a multi- awarded REALTOR® garnering nationwide recognition with Royal LePage Canada ranking her as top 4% within Canada.

Alice has built and runs her business on strong values, ethics and a client-centric approach. It is unequivocal that Alice’s business stands on solid relationships. Not only does she lead with professionalism, patience and confidence, Alice posses a true craftsmanship approach when it comes to her profession. Allowing her to guide and educate her clients through their unique situations so when it comes to making the final call, her clients feel empowered to make the right decision. She approaches every deal with a critical eye and thorough understanding of processes while providing her clients with tremendous value in understanding and deciphering the current market conditions, keeping her clients ahead of the game. Alices laid-back and calm demeanour coupled with her top-tier first class service makes Alice the obvious choice when choosing a Realtor.

Jordan Prince

Jordan is a conscientious realtor who exudes credibility, commitment and determination. Jordans passion for real estate is apparent through his excellent communication skills and friendly approach.

Growing up in Newmarket, Ontario as the son of successful entrepreneurs, Jordan  always understood the value of hard work and dedication. He has witnessed the robust transformation over the years and his intimate knowledge of York Region,  having lived in the area for most of his life, gives him the enthusiasm and desire to make York Region a place you can call home. 

Jordan strives to demonstrate the highest level of integrity and commitment, and brings a little fun into every real estate transaction. His ability to make this clients feel at ease as well as his ability to think outside the box has earned him a stellar reputation among his clientele. Jordan found out at a very young age he had a passion for mathematics, in grade 8 he was helping his older brother with his grade 12 advanced math. He has been able to utilize these skills by being able to quickly analyze any financial situation and find a solution to fit his clients needs.

This knowledge has provided him with valuable skills that he uses daily in real estate negotiations, educating home-buyers and sellers, and effectively marketing the team’s listings. As a member of the Prince + Co. team, Jordan is dedicated and excited to deliver a high quality level of service, putting him a cut above the rest.

Binal Padharia

Having a strong work ethic and a true passion for helping others has fuelled Binal to create a dedicated, seamless and stress free experience for her clients when assisting them with their real estate needs. As a member of the Prince + Co. team she carries the values of hard work, integrity and outstanding client care into every aspect of her business. She ensures that all clients are left with a lasting impression - building long lasting relationships. Binal leads every situation with professionalism, patience and confidence. 

Prior to embarking into the real estate industry, Binal honed a background in IT which propelled her real estate career by allowing her to approach every deal with a critical eye and thorough understanding of process. With her vast knowledge of the ever-changing market trends and having lived in Durham Region for the last 19 years, Binal places focus on not just getting the job done, but to exceed expectations, every time. 

Binal is committed to her craft and harnesses a full service approach when helping her clients buy or sell real estate. Working with the Prince + Co. team allows her clients to leverage the resources of Toronto's largest independent brokerage - Royal LePage Signature - while executing on all the small details that help make Prince + Co. the best choice for your real estate needs. 

"Alice absolutely hit every mark perfectly and exceeded my expectations."

Alice prince is one exceptional realtor. Being in the field of construction, mechanical , real estate businesses I have met and dealt with many people over the years. Jumping into the real estate market was definitely a huge step In my life as it would be for most people. After dealing with a few realtors at the start , When I met Alice I quickly realized how important a great realtor is. Her time spent has been greatly appreciated not only looking for the perfect properties but also with endless phone calls so she could find out any question I had for her. Alice absolutely hit every mark perfectly and exceeded my expectations from not only being a great person, on the ball and easy to deal with but also being very smart, knowledgeable, and hard working. Her work ethic and personality shows that she truly cares about her business, family and clients. Looking forward on working together with her on all future real estate projects.

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